Enterprise SEO & Digital Marketing Agency with Data-Driven Results
Lead Craft is the growth partner for brands that refuse to settle. Since 2020, we've been helping ambitious companies transform organic visibility into measurable revenue through strategic SEO, data-driven content, and technical excellence that delivers real business impact.
We're not here to chase vanity metrics or generate reports that collect dust. We build organic growth engines that scale what actually matters: qualified traffic, pipeline velocity, and sustainable revenue growth.
![](/html/img/services/drive.png")
Our Story
- ✦ In early 2020, our founders saw an opportunity to change the digital marketing industry. Agencies were either using outdated methods or chasing trends while ignoring fundamentals. Lead Craft was founded on a simple principle: SEO should be measured by business growth.
- ✦ Starting as a consulting firm with three SaaS clients, we've grown into an enterprise SEO agency trusted by major companies and industry leaders.
- ✦ In our first year, we proved our methodology works. By the end of 2020, our three clients saw a 340% increase in qualified organic leads.
- ✦ In 2021, our team grew from 4 to 15 specialists. We started working with enterprise clients—companies with complex infrastructure and international presence.
- ✦ By 2022, we achieved a 94% client retention rate—when you deliver results, clients don't leave.
- ✦ In 2023, our team expanded to 40+ specialists across the US and Europe.
- ✦ Today, Lead Craft has helped over 150 companies multiply their organic traffic and conversions. We've helped companies recover from algorithmic penalties, enter new markets, and dominate their niches.
- ✦ Many of our 2020-2021 clients are still with us—we've become an integral part of their growth strategy.
Our Philosophy
-
Results Over Reports
We don't get paid to show activity. We get paid to drive growth. Our pricing model reflects this—fixed deliverables, clear outcomes, no hour-padding. When we say we'll increase your organic pipeline by 100%, we stake our reputation on it. -
Data-Driven, Human-Centered
SEO isn't just about algorithms and backlinks. It's about understanding what your audience actually needs and positioning your brand as the definitive answer. We combine technical precision with deep audience research to create content that ranks and converts. -
Technical Excellence
We're engineer-level technical. Whether it's JavaScript rendering, Core Web Vitals optimization, or enterprise-scale internal linking architecture, we handle complexity that makes other agencies nervous. Our technical team includes former Google engineers and developers who've built sites serving 100M+ users. -
Transparent Partnership
No black boxes. No proprietary magic. We show you exactly what we're doing, why we're doing it, and what results to expect. You'll have direct access to senior strategists—not just account managers reading from scripts.
Our Values
-
Ownership 01We take full responsibility for outcomes. If something isn't working, we fix it. If we make a mistake, we own it and make it right. Your success is our success—we're in this together.Learn more
-
Excellence 02"Good enough" isn't in our vocabulary. Every strategy, every piece of content, every technical implementation is held to the highest standard. We're competing with ourselves to be better than yesterday.Learn more
-
Client Satisfaction 03Your experience matters as much as your results. We're responsive, transparent, and proactive in our communication. We don't just meet expectations—we aim to exceed them at every touchpoint. Long-term partnerships are built on trust, and we earn that trust daily.Learn more
-
Urgency 04In digital marketing, speed matters. We move fast, make decisions quickly, and adapt in real-time. While other agencies are scheduling meetings to discuss meetings, we're already executing.Learn more
-
Integrity 05We play by the rules. White-hat strategies only. No shortcuts, no spammy tactics, no risking your brand's reputation. We build sustainable growth, not house-of-cards rankings.Learn more
-
Impact 06Everything we do must move the needle. If a tactic doesn't contribute to revenue, pipeline, or competitive advantage, we don't do it—regardless of what the "best practices" say.Learn more
Why Lead Craft Is Different
Our team includes technical SEOs, content strategists, and data analysts. No outsourcing, no subcontractors. Quality stays in-house, always.
Unlike generalist agencies, we specialize in SEO, content strategy, and technical optimization. We do what we truly excel at.
Every recommendation goes through an efficiency filter. What's the expected return? What's the risk? We treat your budget like our own.
We create strategies that are difficult for competitors to replicate. Our goal isn't just to get you to the top—it's to keep you there long-term.
We've worked with both local companies and international projects across various industries—from e-commerce to B2B services.
Our Team
Great results come from exceptional people. Our team is built with senior strategists, technical specialists, and creative problem-solvers who’ve worked at major media companies and leading tech startups.
We hire for three things: strategic thinking, technical depth, and obsessive attention to detail. Everyone on our team can diagnose complex SEO issues, develop data-backed strategies, and execute at the highest level.
We’re distributed across the US and Europe with core teams in New York and Austin. Our remote-first culture attracts world-class talent who value autonomy, impact, and working with the best in the business.
Roman Slingov, CoFounder & Head of SEO
Roman founded Lead Craft in 2020 with a vision to change the approach to SEO—focusing on measurable results instead of vanity metrics. With over a decade of experience in organic growth for startups and growing companies, Roman saw how traditional agency models failed clients. His background spans technical SEO, growth marketing, and product strategy across fintech, SaaS, and e-commerce sectors. Roman’s philosophy is simple: if it doesn’t drive results, we don’t do it. Under his leadership, Lead Craft maintains a 94% client retention rate. Beyond client work, Roman advises startups on organic growth strategy and stays ahead of emerging trends in search technology.
Jane Meregini, Senior SEO Strategist
Jane joined Lead Craft in the agency’s first year and has been instrumental in building our reputation for technical excellence. With 12+ years of experience in SEO, Jane specializes in complex technical challenges—site migrations, JavaScript rendering, international SEO, and large-scale content architecture. Before Lead Craft, she worked with major e-commerce projects and consulted publishing houses on digital transformation. Jane’s superpower is translating complex technical requirements into actionable strategies. She’s the person clients call when facing critical technical issues or after algorithmic updates. Jane regularly publishes technical materials and mentors junior SEO specialists.
Nik Popov, SEO Team Lead & Director of Growth
Nikita brings a unique combination of technical knowledge and growth marketing expertise to SEO. He joined Lead Craft in 2021 after working with fast-growing SaaS companies and leading content strategy at a B2B platform. Nikita’s approach is data-driven: every decision is backed by competitive analysis, keyword research, and sales funnel analytics. He specializes in competitive strategies—helping clients outrank market leaders through superior content, technical implementation, and link profile. Nikita leads content strategy and oversees SEO for the agency’s largest clients. Beyond project work, he mentors aspiring specialists and experiments with AI tools for content creation.
Recognition & Trust
Since 2020, our work has been recognized by clients and the industry:
But the real validation comes from our clients. When a major financial institution pauses their paid search budget because organic is outperforming, or when an e-commerce marketplace attributes 60% of revenue to our SEO strategy—that's what we're here for.
What We Believe
-
SEO is a revenue channel, not a marketing tactic
It should be measured in dollars, not rankings. -
Technical excellence is non-negotiable
Your site architecture is your competitive advantage -
Content must earn its place
Every page should have a strategic purpose and measurable impact. -
Speed beats perfection
Ship fast, learn quickly, iterate constantly. -
Data informs, but strategy wins
Numbers tell you what happened. Strategy tells you what to do next
Ready to Scale?
If you're tired of agencies that overpromise and underdeliver, if you're ready for a partner who thinks like an investor and acts like an operator, let's talk.
We work with companies with annual revenue of $10M+ who are serious about dominating their organic channel. If that's you, let's build something exceptional together.
